Ali Nasseri | It doesn't matter unless you matter

Fun is not a product; it is a phenomenon born of stillness, of ideology, of imagination. In “Boredom Doesn’t Exist,” Ali Nasseri presents a lyrical documentary series captured in the North Island of Aotearoa New Zealand. Here, Māori youth inhabit a landscape shaped by sunlight, water, and kinship—elements that resist commodification yet define the essence of summer.

Shot exclusively on medium format Kodak film, each image is a carefully composed meditation on time and presence. The slow, deliberate process—just 10 exposures per roll—demands patience and precision, imbuing every frame with intention. In contrast to the infinite disposability of digital capture, Nasseri’s photographs feel rare, tangible, and enduring.

Framing options are available, otherwise each large format print comes to you rolled in a tube.